Job Description
Head of Marketing - Ethical at Global Generic Pharma Manufacturing and Distribution company in Myanmar
Responsible for marketing strategies across therapies across brands
Up to 11,000,000 MMK
The Role
The ideal background for the role includes strong experience leading ethical pharma product marketing portfolios on a nationwide scale, at least several years of handling marketing manager roles, or a similar functional head role in a large international organization
About the company
One of the global largest generic pharmaceutical manufacturing and distribution companies with a strong presence in the Myanmar market with active pharma ingredients in more than 100 countries across the globe
Description
Understanding and contribution to annual therapy/brand plan for assigned markets
Preparation of promotional input utilization plan, and visit-wise plan along with detailing stories (every quarter)
Report on implementation status (plan vs actual) every month
Maintaining of inputs ledger date-wise & inventory management (receipt, distribution, balance status)
Ensure dispatch of inputs as the plan & timely execution of strategies by field force
Follow up on activities, gifts & other key high investments planned for the quarter
Organize local DGMS, CME, ERDS, etc. as per the annual calendar
Market data – IMS, Close up, Tertiary
Sales analysis, territory, brand, competitors & feedback to be presented to team & HO every month
Competitor analysis and activities feedback
Expenditure monitoring and control of budgets planned for the year for promotional activities every quarter
Identification of future products of interest in segments of interest every 6 months
Market research to ensure successful new product launches
Benchmarking our company vs. key competitors
Requirements
Have an M.B.B.S. or doctorate or similar
MBA or Ph.D would be added advantages
Minimum 12 – 15 years of working experience in ethical pharmaceutical space with at least experience in handling marketing manager, senior marketing, or head of marketing posts
Strong experience in leading a team
Strong communicator in both written and spoken English
Benefits
Competitive Incentive
Career Growth Opportunities
An opportunity to be part of the global largest pharma organization and career growth opportunities